Sustainability -Luxury, Grudge Or Necessity

"The word 'sustainability' has gotten such a work out lately that the whole concept is in danger of floating away on a sea of inoffensiveness" Michael Pollon. It is estimated that approximately 65% of the roughly 130 million carats of diamonds mined globally per annum originate in Africa and has an annual value of US$ 8.4 billion', Many of these mines are located in remote areas of the continent where the directly affected project community's income is often well below the poverty line. Often associated with these communities are occurrences of localized over exploitation of natural resources, environmental destruction and the abundance of social ills.